Creating a broadcast
You create a broadcast by navigating directly to Broadcasting under Customers.
Click on +New and choose a campaign name for your broadcast.
Define the recipient list based on customers or bookings.
Fill out your message template and save it.
You can now send your messages using the 'Send' button.
Alternatively, you can create a broadcast directly via the following path:
Navigate to Bookings or Customers.
Use the filter to narrow down on your desired recipient list.
Then click on Broadcast 🔈 in the upper right corner.
Note: This example is based on bookings. The recipient list can still be adjusted afterwards.
Configure your message
In the broadcast window, you can individually customize your message details:
Campaign name: Unique name (E.g. "Room Closed")
Message: Create a new message or use existing templates
Channel: Decide through which channel your message should be sent (Email, SMS, push notification in the anny app, or browser notifications)
Add button (optional): Add a direct link to your message:
Title: e.g. "Book again"
Target URL: Link to the booking page
Optionally, you can choose to save the message as a template for future use.
Pro Tip: Use placeholders for personalized communication!
Placeholders are special text blocks that automatically get replaced with specific recipient information. This way, you can make your messages more personal and save time simultaneously. To use a placeholder, insert a # symbol followed by the desired data.
Example: "Hello #FirstName" > "Hello Max".
Define and edit recipients
You can define your recipients beforehand by applying filters in the Bookings or Customers tab. If needed, you can later adjust or review these settings in the Settings tab.
Based on Bookings
Filtering options:
Time period or specific date
Resource (e.g. rooms or equipment)
Booking options
Booking status
Community membership
Example: "The reading room will be closed tomorrow."
Based on Customer profiles
Filtering options:
Community membership
Date of registration
Number of previous bookings
Customer's date of birth
Example: birthday messages
Send the message
Navigate to the "Send" tab to define the final details and directly dispatch your broadcast:
Decide whether the message should be sent as a one-time or recurring message
Review a preview of your message before sending
Click Send now to initiate your broadcast
Use Cases for one-time and recurring messages
One-time vs. recurring messages - what's the difference?
One-time messages are suitable when you want to inform your customers or team members about a specific event or happening, usually at short notice – such as temporary closures, special events, or urgent issues. These messages are sent once at a specific time to a defined recipient list.
Recurring messages, on the other hand, are sent automatically and regularly, eliminating the need to create them repeatedly. These automatic notifications make sense when you want to establish an ongoing routine – e.g., daily birthday greetings, reminders for regular weekly planning, or automated messages reminding customers to return equipment.
Use Cases
Below you'll find an overview of various use cases, along with step-by-step instructions for setup 👇
Alternative opening hours over the holidays
Use the one-time broadcast message to proactively inform customers about changes to opening hours on public holidays or closing days. This ensures that your customers know in good time.
Step-by-step instructions:
Navigate to Broadcasting in the menu.
Click on + New and assign a suitable name for your broadcast message (e.g., "Special Holiday Hours")
In this example, we would like to address all customers. Therefore, select Customers as your basis and set the Number of Bookings field to Total. Then save your selection.
Now configure your message individually:
Under Channel, determine through which channels your customers will be notified – here we select both 'Email' and 'Push Notification'.
Then enter a suitable subject and message, such as a friendly note regarding the special opening hours.
Optionally, you can add a button with a link to your message that directly leads customers to your booking page. Enter a title (e.g., "Book Now") and your booking page's URL under Target URL.
Finally, switch to the Send tab to finalize your settings. To immediately send your prepared one-time broadcast, simply click Send now.
Birthday message
With a daily recurring message, you can automatically congratulate all customers who have a birthday today. A friendly and personal gesture for loyal customers.
Step-by-step instructions:
Navigate to Broadcasting in the menu
Click on New + and enter a suitable name for your broadcast message (e.g. birthday message)
In this example, we want to automatically congratulate all customers who have a birthday today. Therefore, select Customers as the basis, set the date of birth to Today and set the setting for Number of bookings to Total. Then save your selection.
Now you can configure your message individually:
Under Channel, you determine which channels your customers are informed via - we select both 'Email' and 'Push notification' here.
Then create a suitable subject (e.g. “Happy birthday, #firstname 🎉”) and write a personalized birthday message.
Optionally, you can add a button with a link, for example to a small birthday present.
Now switch to the Send tab. Activate the recurring option and set the interval to Daily and the desired time. Click on Start campaign to automatically send your birthday message to the birthday children every day from now on.
Equipment return
Set up a daily reminder that automatically informs customers when rented equipment is returned late. This reminder is sent daily as soon as the end time has been reached and the return is pending.
Step-by-step instructions:
Navigate to Broadcasting in the menu
Click on New + and enter a suitable name for your broadcast message (e.g. equipment return)
In this example, we would like to remind customers to return borrowed equipment. Select Bookings as the basis for this. Under Booking start, set In the past, select the relevant resource (e.g. “Whiteboard”) and set the check-out to Not checked out. Then save your selection.
You can now configure your message individually:
Under Channel, you determine which channels your customers are informed via - we select both 'Email' and 'Push notification' here.
Then write a suitable subject (e.g. “Reminder: Please return #Resource!”). Create your message template and add practical placeholders.
You also have the option of adding a button with a link, for example to the overview page of the booked resources.
Now switch to the Send tab. Activate the recurring option and set the interval to Daily and the desired time. Click on Start campaign and your equipment reminder will now be sent automatically to the relevant customers every day.
Weekly planning
Create a weekly reminder to team members who have made less than 5 bookings for the coming week. Give a friendly reminder to plan the working week early and make bookings on time.
Step-by-step instructions:
Navigate to Broadcasting in the menu
Click on New + and enter a suitable name for your broadcast message (e.g.: Community without bookings next week)
In this example, we would like to kindly encourage community members who have only made a few or no bookings for the coming week to plan their week. Select customers as the basis for this. First select the desired community (e.g. “Inno Hub Team”) and set 'Next week < 5' under Number of bookings. Then save your selection.
Now you can configure your message individually:
Under Channel, you determine which channels your customers are informed via - we select 'Push notification' here.
Then write a friendly message with a subject like: “The new week is coming up - plan your work week now, #firstname!”
Optionally, you can also add a button that leads directly to the weekly planning.
Now switch to the Send tab. Activate the recurring option there, select weekly and set the day of the week and time for sending this reminder. By clicking on Start campaign, your weekly planning reminder will be sent automatically at your desired time.
Important notes about broadcast messages
Sending a broadcast message (e.g. "Room closed") does not automatically cancel existing bookings.
This feature serves purely as a mass notification tool.
Recipients of broadcast messages are exclusively people registered as customers within the anny organization who currently have at least one active booking.